Colette x Gap


If I was only in NYC like last year to see how the Colette pop up shop in The Gap will work out. www.colettexgap.com

host a Colette pop-up shop adjacent to its Fifth Avenue flagship, from September 6 through October 5. Called Colette X Gap, the shop will look more like Colette’s Paris boutique than your typical excessively branded Gap, shilling the French brand’s signature candles, room fragrances, and art. The shop will also collaborate with Oakley on sunglasses, Le Labo on fragrances, and Asics on Tiger sneakers, for limited-edition stock to be sold exclusively in the pop-up. Colette has also commissioned artists and designers, like French graffiti artist Monsieur André, accessories maven Anne-Marie Herckes, Repetto, and Alexis Mabille, to revamp Gap staples like trench coats, denim jackets, and totes, also to be offered exclusively in the Colette pop-up.

The store will release new products each week, including limited-edition Gap tees by Parisian and New York artists, exclusive stationery, and other objets d’art.(Colette Pop-up to Arrive in Fall, Courtesy of the Gap — The Cut)