A friend of mine runs Atelier Jacob. I was in love with this booth setup. I though it was one of the best of the show. It radiated a nuclear-like glow paired with minimalist design. Toss in the beautiful duo of Team Atelier Jacob and you have the makings of an amazing fashion editorial. The prototype chair on the right (duh) left is my favourite. Marco is working on fabrication materials and it should be put into production soon.