Comme des Garcons’ Seoul Flagship Store

Comme des Garçons' Seoul Flagship Store
I remember visiting the Comme des Garçons’ store in New York during fashion week. It was stark white and beautiful. They have opened a new flagship in Seoul, Korea.  I love the presentation with the hats and handbags being my favourite displays

It might be celebrated for its guerilla stores that have been popping up since 2004, but Comme des Garçons has just unveiled a new permanent venture – an epic new flagship store in Seoul. Part futuristic rabbit warren, part conceptual shopping space, ‘Five Tunnels’ joins the brand’s clutch of permanent stores located in design hubs around the world.

Comme des Garçons' Seoul Flagship Store

Comme des Garçons' Seoul Flagship Store

Comme des Garçons' Seoul Flagship Store

Led by the fashion label founder and designer, Rei Kawakubo, the project started with the ambitious redesign of an existing building. The resulting white-lacquer and glass space is, at 1600sq m, one of their biggest stores yet.

Spanning seven mezzanine levels and stocking the entire Comme des Garçons collection, it’s a more than adequate answer to the brand’s growing South Korean fan base. There’s even a room dedicated to the popular ‘Beatles’ clothing collection that has a major following in the city.(source)

Comme des Garçons' Seoul Flagship Store

Comme des Garçons' Seoul Flagship Store

Comme des Garçons' Seoul Flagship Store

images: Wallpaper.com

By Anita Clarke

Anita Clarke is an Engineering Storyteller and the founder of the fashion blog “I want – I got.” She was one of the first and most prominent online fashion writers in Toronto and Canada.

3 comments

  1. Loving how the white space really accentuates the products. Minimalism with charm. Gotta love it!

    Funny enough, whenever I see the Beatles collection by CDG, I think of TNT before the actual brand!xo

  2. Hey, have you been to Rei’s Dover Street Market store in London? It’s immense and she doesn’t just sell Comme there, there’s Alaia, Lanvin, Raf, some really amazing things…
    xxx
    Duck

Comments are closed.