Author: Anita

Gap Design Editions are back. Coming to store near you in April

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The designer collections are back this year. I picked up a Rodarte shirt last season. I’m curious about this season. Click the images to get a look at this years collection which includes some menswear. Article from WWD. – thanks the Fashion Spot Gap’s iconic white shirt is getting a new life this spring. Next month, Gap will be bringing back its Gap Design Editions limited edition program, having enlisted 3.1 Phillip Lim, Band of Outsiders, Michael Bastian, Philip Crangi and Threeasfour for the program’s second round. The initiative, part of Gap’s partnership with the CFDA/Vogue Fashion Fund, featured Rodarte, Thakoon and Doo.Ri last year. This time, it will also incorporate men’s wear and jewelry, and widen its distribution to include Gap adult stores in Canada, the U.K. and Japan. “We were very pleased with the launch last year,” said Gary Muto, president of Gap Adult. “It is centered around encouraging new American design talent and bringing it to a broader audience. There are a lot of emerging designers and it’s become a crowded field, …

Coogi2G this is for you babe.

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I have a small group of readers that comment regularly and they are very near and dear to my heart. Yesterday at L’Oreal Fashion Week I met Coogi2G. I was sitting in the runway room and this cute boy, dressed very well I might add, taps me on the shoulder and asks, “Are you geekigirl?” In the rare instances I’m approached by people on the street about the blog, that is usually the first words out of their mouths. I kinda like being called geekigirl by someone other than myself and aloud, lol. So, I said yes and Coogi2G started gushing about the blog, which always makes me feel a little self-conscious. I’m always amazed that people read this damn thing and like it even. I did turn his gushing around directed it right back at him. Comments are special things and they mean a lot when it’s not spam. Coogi2G, thanks for reading my blog, I’m honoured that you check it multiple times a day and that you take the time to comment. Words …

Buy Design for Windfall

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I’m in the Fashion Magazine April 2008 issue with some peeps from the Toronto fashion scene. The ad is for the Buy Design for Windfall fundraiser. I had no idea that we would end up in a full page spread in Fashion Magazine, it’s kinda neat. Unfortunately the left hand side got a bit cutoff because of the magazine seam. EDIT: I’ve replaced the image with one that isn’t cut off. Click the image to see a larger version

Toronto Bloggers getting props

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Some of bloggers got a mention in Media In Canada, ya us! If any sector of the blogosphere is achieving desirable-venue status in the eyes of marketers, it’s these online fashionistas. At L’Oreal Fashion Week this time around, their ranks include www.torontostreetfashion.com, www.finalfashion.com, www.iwantigot.geekigirl.com, www.jakandjil.com and www.fashionverbatim.net – whose founder, Adrian Corsin, is the only Canadian blogger to be invited by Chanel to France to attend the recent launch of a new perfume. Bloggers take starring role at L’Oreal Fashion Week – link to full article Media in Canada was launched by Brunico Communications Inc. in August 2004. From research and audience measurement innovation to ratings impact and spend trends, Media in Canada covers the gamut of media biz news and identifies new media opportunities. Both an email newsletter and a website, Media In Canada is a key resource for media buyers and planners, marketers and media sellers, providing a heads-up on property launches and changes in all media, including TV network programming and schedules.

i got…

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Fashionista talked about these cheap Old Navy sandals in the post called Our New Solemate. I was intirguied but didn’t search them out. I was in Old Navy last week and found the last pair of 8s sitting around for 10 bucks. I couldn’t resist, they are pretty cute. image: oldnavy.com