Geekiviews

geekiviews: Yardley of London

Yardley of London advertising The Sketch April 17, 1929
My friends at Brill Communications send me a little package that consisted of Yardley of London English Lavender Bath/Shower Gel and perfumed talc. I’m a lavender junkie, so I was really excited when I opened the package.

The heritage of Yardley is Lavender.

When Yardley first opened its doors in London in 1770, lavender was the herb chosen to perfume an exclusive range of luxury soaps, a decision that established English Lavender as the international signature fragrance of Yardley. No one knows lavender quite like Yardley. Since 1770 the company has specialised in providing the finest bath luxuries scented with the distinctive aromatic freshness of this classic English herb.
Over the centuries Yardley has devoted its energy to searching out the finest quality plants and oils and to developing luxury fragrances with a contemporary feel. No other company understands the benefits of this unique herb better than Yardley. Lavender has the ability to uplift, calm, restore and heal. Justifiably the company claim is: Yardley English Lavender – The finest lavender in the world.

Yardley lavender is quite wonderful. It’s has a beautiful, natural scent that isn’t overpowering. The bath gel produces a nice foam and works very well when used as a shower gel. I’m not a big talc user but it smells so wonderful that I find myself using it for no reason.

You can purchase Yardley of London products at Shopper’s Drug Mart. They retail for $16.99.

I had to post one of the old advertisements. Check the Yardley site for more

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Anita Clarke is an Engineering Storyteller and the founder of the fashion blog “I want – I got.” She was one of the first and most prominent online fashion writers in Toronto and Canada.