The Banana Republic x Mad Men collection is back and I have to admit it’s lasted longer than I expected. This season is my favourite of this collaboration. I think it’s because of the 60s influence and the print heavy collection. The collection has Canadians stamped all over it. The collection was inspired by Jessica Pare’s character Megan and Coco Rocha is heading up the advertising campaign.
“With a new era of fashion inspiration, the design process was exciting for us and allowed for lots of creativity, which is completely visible in the end result,â€ said Simon Kneen, Banana Republic Creative Director and Executive Vice President. “We took Janie’s mod inspiration for the costumes on-screen and translated it in a way that today’s Don or Megan will aspire to wear.â€(source: press release)
“In my work with Simon for the Banana Republic â€˜Mad Men’ Spring 2013 collection, the spirit and fashion-forward thinking we see on-screen in Megan was really inspirational for the capsule,â€ said Bryant. “I am excited about what we’ve done together, and I know that Banana Republic customers and â€˜Mad Men’ fans are going to be thrilled with our new collection this spring.â€(source: press release)
The collection is available now Banana Republic stores and online at www.bananarepublic.ca.
images: courtesy of Gap Inc