There is something about the Neff Zub ZenV20 by Nooka x Neff collaboration watch that I just love. I think it’s the little smiley face.  Nooka has gotten love from I want – I got back in the early days.  They are an innovative watch company that has an interesting take on the digital timepiece.  Neff is a California based headwear company focusing on the skate/snow/surf industries.

The watch retails for $150US and can be found online at Nooka.com. Toronto retailers for Nooka include the AGO.

images: courtesy of Nooka