The coolest lounge I visited was the Diesel Lounge in the Intercontinental Toronto Yorkville Hotel. It wasn’t a super swagged out gifting lounge like many of the others I visited. Talent was gifted jeans and then had a portrait taken by Raphael Mazzucco. This was the extent of the swag but the lounge itself was a nice place for people to get away, grab some food and a drink. The Diesel Lounge had a fully stocked bar and table full of food for guests. During the evenings they barbecued on the gorgeous balcony that overlooks the Intercontinental’s courtyard restaurant.
The decor was made up of items from Diesel’s home decor/interior line. Some of these items are available at the flagship shop in Yorkville.
Monday morning, I returned to the Diesel Lounge and was treated to Champagne Brunch while we watched the web broadcast of the Diesel Black Gold Spring-Summer 2011 collection in New York. I finally was able to take advantage of the bar and food. It was a nice way to start the week, especially after going hard at the Ubisoft party the night before. Samples of the Diesel Black Gold Spring 2011 collection on hand for up close and personal inspection.